The website was designed with a modern, minimalist approach that aligns with á Thai Noodle Bar’s brand identity. High-quality images, warm colours, and clear navigation structures were used to create an inviting and professional appearance. The integration of custom fonts and brand-aligned visuals ensured consistency with the restaurant’s physical presence. A dedicated menu page was created, allowing visitors to easily browse dishes, with a downloadable PDF menu for added convenience. The menu is a dynamic description list which was created to be elegant and easy to navigate on desktop and become easily browsable on a mobile device. To enhance user engagement, we strategically placed call-to-action buttons to encourag reservations and inquiries.
From an SEO perspective, keyword optimisation played a crucial role in improving search rankings. High-intent keywords such as “Thai food Westport,” “Best Thai restaurant in Westport,” and “Noodle bar in Westport” were strategically incorporated into meta titles, descriptions, and page content. Local SEO efforts included Google My Business integration, schema markup for restaurant details, and an embedded Google Map for easy navigation. Additionally, performance optimisation techniques such as caching plugins and image compression were implemented to improve site speed, ensuring a seamless user experience on both desktop and mobile devices.
The website also featured a simple and intuitive reservation system, allowing customers to book tables effortlessly through a click-to-call button. Social media integration played a key role in driving engagement, with a live Instagram feed and direct links to the restaurant’s Facebook and Instagram pages. This helped á Thai Noodle Bar build a stronger connection with its audience and keep customers informed about special events, new dishes, and promotions.